Graphic & Industrial Designer
with an engineering edge
Sneak peek of my works
My Work
Performance creative, brand identity, and product design across US and international clients.
Yard Mastery
Paid social ad creative for a US-based e-commerce lawn care brand. Performance creative for Meta and Instagram campaigns as part of the Strategy Labs agency team.
Performance Creative
Legacy Education Group
Paid social ad creative for a multi-campus healthcare education group across four California colleges. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
FamilySearch & RootsTech
Paid social and Performance Max ad creative for FamilySearch, a global genealogy platform, and RootsTech, its flagship annual conference. Multi-market campaigns spanning four continents and three languages, as part of the Strategy Labs agency team.
Performance Creative
Soffe
Paid social ad creative for Soffe, a US-based activewear brand known for athletic and lifestyle apparel. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
Advertising Production
Product Design
Motion & Video
User Interface Design
Performance Creative
Brand Identity
Social Media Design
Pitch Deck Design
Design Systems
What I bring to the table
Design that performs — visually compelling, brand-consistent, and built to deliver results.
Behind the canvas
I'm Luisa — a graphic and industrial designer with an engineering degree and a passion for work that actually moves people.
I studied Engineering in Innovation and Design at Universidad Panamericana in Mexico, which gave me something most designers don't have: the ability to think both creatively and systematically. I've been designing professionally since I was in university — starting with local businesses in Mexico and growing into a full-time agency role producing performance creative for US brands.
For the past 2+ years I've been at Strategy Labs, a US performance marketing agency, designing ads for brands like Yard Mastery, FamilySearch, and Legacy Education colleges — creative that's driven real results including 34x ROAS and 47% year-over-year lead growth for clients.
I'm bilingual (English C2 / Spanish native), hold both US and Mexican citizenship, and work fully remote. I care deeply about design that's honest, intentional, and built to last.
A cat person
Enjoy hiking
Hi, it's me :)
Brands I've Worked With
Yard Mastery
FamilySearch
RootsTech
Legacy Education
The Laundry Room
Pacbrake
High Desert Medical College
Ready to work together?
I'd love to connect with you!
Graphic & Industrial Designer
with an engineering edge
Sneak peek of my works
My Work
Performance creative, brand identity, and product design across US and international clients.
Yard Mastery
Paid social ad creative for a US-based e-commerce lawn care brand. Performance creative for Meta and Instagram campaigns as part of the Strategy Labs agency team.
Performance Creative
Legacy Education Group
Paid social ad creative for a multi-campus healthcare education group across four California colleges. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
FamilySearch & RootsTech
Paid social and Performance Max ad creative for FamilySearch, a global genealogy platform, and RootsTech, its flagship annual conference. Multi-market campaigns spanning four continents and three languages, as part of the Strategy Labs agency team.
Performance Creative
Soffe
Paid social ad creative for Soffe, a US-based activewear brand known for athletic and lifestyle apparel. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
Advertising Production
Product Design
Motion & Video
User Interface Design
Performance Creative
Brand Identity
Social Media Design
Pitch Deck Design
Design Systems
What I bring to the table
Design that performs — visually compelling, brand-consistent, and built to deliver results.
Behind the canvas
I'm Luisa — a graphic and industrial designer with an engineering degree and a passion for work that actually moves people.
I studied Engineering in Innovation and Design at Universidad Panamericana in Mexico, which gave me something most designers don't have: the ability to think both creatively and systematically. I've been designing professionally since I was in university — starting with local businesses in Mexico and growing into a full-time agency role producing performance creative for US brands.
For the past 2+ years I've been at Strategy Labs, a US performance marketing agency, designing ads for brands like Yard Mastery, FamilySearch, and Legacy Education colleges — creative that's driven real results including 34x ROAS and 47% year-over-year lead growth for clients.
I'm bilingual (English C2 / Spanish native), hold both US and Mexican citizenship, and work fully remote. I care deeply about design that's honest, intentional, and built to last.
A cat person
Enjoy hiking
Hi, it's me :)
Brands I've Worked With
Yard Mastery
FamilySearch
RootsTech
Legacy Education
The Laundry Room
Pacbrake
High Desert Medical College
Ready to work together?
I'd love to connect with you!
Graphic & Industrial Designer
with an engineering edge
Sneak peek of my works
My Work
Performance creative, brand identity, and product design across US and international clients.
Yard Mastery
Paid social ad creative for a US-based e-commerce lawn care brand. Performance creative for Meta and Instagram campaigns as part of the Strategy Labs agency team.
Performance Creative
Legacy Education Group
Paid social ad creative for a multi-campus healthcare education group across four California colleges. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
FamilySearch & RootsTech
Paid social and Performance Max ad creative for FamilySearch, a global genealogy platform, and RootsTech, its flagship annual conference. Multi-market campaigns spanning four continents and three languages, as part of the Strategy Labs agency team.
Performance Creative
Soffe
Paid social ad creative for Soffe, a US-based activewear brand known for athletic and lifestyle apparel. Performance creative for Meta campaigns as part of the Strategy Labs agency team.
Performance Creative
Advertising Production
Product Design
Motion & Video
User Interface Design
Performance Creative
Brand Identity
Social Media Design
Pitch Deck Design
Design Systems
What I bring to the table
Design that performs — visually compelling, brand-consistent, and built to deliver results.
Behind the canvas
I'm Luisa — a graphic and industrial designer with an engineering degree and a passion for work that actually moves people.
I studied Engineering in Innovation and Design at Universidad Panamericana in Mexico, which gave me something most designers don't have: the ability to think both creatively and systematically. I've been designing professionally since I was in university — starting with local businesses in Mexico and growing into a full-time agency role producing performance creative for US brands.
For the past 2+ years I've been at Strategy Labs, a US performance marketing agency, designing ads for brands like Yard Mastery, FamilySearch, and Legacy Education colleges — creative that's driven real results including 34x ROAS and 47% year-over-year lead growth for clients.
I'm bilingual (English C2 / Spanish native), hold both US and Mexican citizenship, and work fully remote. I care deeply about design that's honest, intentional, and built to last.
A cat person
Enjoy hiking
Hi, it's me :)
Brands I've Worked With
Yard Mastery
FamilySearch
RootsTech
Legacy Education
The Laundry Room
Pacbrake
High Desert Medical College
Ready to work together?
I'd love to connect with you!